About the founder
Jasper Verelst
I am an SEO consultant. For ten years I have built content that has to earn its rankings, and for the last three years I have been working out what it takes to be cited by AI assistants as well. Smart GSEO Translator is the workflow I use on client projects, turned into software.
Why I built this
Every client who expanded into a second market hit the same wall. The translation agency delivered beautiful copy, the pages went live, and the traffic never came. Not because the language was wrong, but because nobody had checked what that market actually searches for.
Meanwhile AI assistants started answering the questions those pages were meant to answer, and the pages were not structured to be quoted. So I built a tool that does both jobs in one pass: research the market's real queries, then rewrite the page so Google ranks it and assistants can cite it.
It is the sister tool to GSEO Editor, which does the same for content you already have in one language.
Experience and credentials
- 10+ years running SEO content programmes for B2B and SaaS clients.
- 3 years testing how ChatGPT, Perplexity, Gemini and AI Overviews retrieve and cite pages.
- Creator of GSEO Editor, rated 4.4/5 on AppSumo across 5 verified reviews.
- Hands-on multilingual work across English, Dutch, French, German and Spanish markets.
- Every support answer on both tools comes from Jasper personally.
What I write about
Fundamentals
SEO translation: how to translate pages so they still rank
The pillar guide. What SEO translation is, why literal translation loses rankings, and the eight-step workflow we use on every market launch.
AI search
AI search visibility checklist for ChatGPT, Perplexity and AI Overviews
Twenty-six checks across crawling, structure, trust signals and measurement, ordered by how much they move AI citation rates.
Tooling
Choosing an AI translation tool for SEO and AI visibility
Fluency is table stakes. The nine capabilities that actually decide whether translated pages rank, plus an honest note on where each tool type fits.
Frequently asked questions
Who is behind Smart GSEO Translator?
Jasper Verelst, an SEO consultant with more than ten years of experience in search content and three years writing specifically for generative engines. He also built GSEO Editor, the sister tool for optimizing existing content.
How is Smart GSEO Translator related to GSEO Editor?
Both are GSEO tools from the same founder. GSEO Editor optimizes a page you already have; Smart GSEO Translator moves a page into a new market with target-market keyword research and answer-first rewriting. They are commonly used together.
Can I talk to the founder directly?
Yes. Email hello or jasper at gseoeditor.com, or join the GSEO Discord. Support answers come from Jasper, not a ticket queue.
What experience is the product based on?
Ten years of SEO content work across multiple markets and languages, and three years of testing how AI assistants retrieve and cite content. The workflow inside the product is the workflow used on client projects.
Take it one level further in GSEO Editor
Your translation is market-ready. GSEO Editor, our sister tool from the same team, takes the finished page and optimizes it deeper for Google rankings and citations in AI answers: entity coverage, internal linking, and full-page scoring.
Put this into practice
Work with the same method, in software
Smart GSEO Translator runs the exact workflow described on this page: measured target-market keywords, answer-first rewriting and a report you can hand to a reviewer.
Lifetime, one payment
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Built by Jasper Verelst, SEO consultant. LinkedIn ยท Full bio